iOS Publishing

Appo builds, signs, and submits your iOS app to the App Store under Appo's developer account.

What Appo Handles

• Apple Developer account — Published under Appo's account, no $99/year fee for you
• App ID and Bundle ID — Created and managed by Appo
• Code signing — Distribution certificates and provisioning profiles
• Build — Cloud-compiled .ipa binary
• Store listing — Auto-generated from your website metadata (name, description, keywords, icon)
• App Store Connect listing — Created and submitted by Appo
• App Privacy declarations — Configured based on the SDK features your app uses

What You Provide

Through the Appo dashboard:

• Website URL — Your web application
• App name — Editable after auto-generation
• App icon — Editable after auto-generation (or Appo uses the generated one)
• Screenshots — Upload from the dashboard

Appo auto-generates your store listing metadata from your website content. Store listing editing is being developed for more control.

App Review Guidelines

Apple reviews all App Store submissions. WebView-based apps are accepted when they provide meaningful native functionality beyond a website.

Why Appo apps pass review

Appo apps integrate native device features (push notifications, biometrics, camera, haptics, etc.) through the bridge SDK. These native capabilities differentiate the app from a simple web wrapper and satisfy Apple's requirement for enhanced functionality.

Relevant guidelines

• 4.2 Minimum Functionality — Apps must provide value beyond a repackaged website. Appo's native features (push, biometrics, camera, etc.) satisfy this requirement.
• 5.1.1 Data Collection and Storage — All data your app collects is disclosed in the App Privacy section.
• 5.1.2 Data Use and Sharing — If your web app uses analytics or advertising that tracks users across apps, enable the Tracking permission in the dashboard so App Tracking Transparency is included.

Common Rejection Reasons

Minimum functionality

Problem: App rejected for being a "repackaged website."

Solution: Ensure your app meaningfully uses native features. If your app uses push notifications, biometrics, or camera access through the Appo SDK, these are documented in the store listing during submission.

Missing privacy policy

Problem: App rejected for missing privacy policy URL.

Solution: Ensure your website has an accessible privacy policy page. Appo includes the URL in the store listing.

App Tracking Transparency

Problem: App rejected because it accesses the advertising identifier without ATT prompt.

Solution: If your web application uses analytics or advertising that tracks users across apps, enable the Tracking permission in the Appo dashboard with an appropriate description.

Missing purpose strings

Problem: App rejected for missing usage description strings (e.g., camera, location).

Solution: Ensure the permissions your app needs are configured in the Appo dashboard. Appo includes the correct Info.plist entries based on your configuration.

For detailed requirements, refer to the App Store Review Guidelines.